Frozen Yogurt Market Insights, Growth, Business Strategies and Forecast by 2030
Global Frozen Yogurt Market Overview:
Rapid urbanization and changing lifestyle are leading to an
increased demand for innovative food products, especially dessert and
confectionery, in the global market. Frozen yogurt is one such frozen dessert
that is prepared by freezing yogurt and other dairy products along with
additional flavors.
Market research Future (MRFR) has published a report stating
that the global Frozen
Yogurt Market Insights is marked to expand at a noteworthy growth rate
during the forecast period of 2022-2030.
Frozen Yogurt Market Size is projected to grow at a
significant rate of 5.33% from 2022 to 2030 to reach a market value of USD
10.25 billion by the end of 2030.
Market Drivers and Restraints:
Paradigm shift towards consumption of low-fat and healthy
desserts and changing consumer demand from ice-creams to low-calorie
alternatives are majorly fueling the growth of the global frozen yogurt market.
Increasing availability of innovative flavors and high demand for frozen yogurt
with low sugar content are some important factors that are propelling the
expansion of the global frozen yogurt market. rapid urbanization and increasing
popularity of frozen yogurts among kids and young population of developed and
developing regions are acting as driving factors for the growth of the global
frozen yogurt market. Widening distribution channels due to increased
availability of online platforms for ordering food over the internet and major
investment involved in the advertisement of these products are also influencing
the growth of the global frozen yogurt market. Rise in research activities for
the introduction of innovative flavors and utilization of frozen yogurts for
preparation of various customized desserts are influencing the growth of the
global frozen yogurt market. However, the misconception regarding the probiotic
nature of frozen yogurt and low penetration of these products in the
underdeveloped regions are likely to restrain the growth of the global frozen
yogurt market.
Market Segmentation:
The global frozen yogurt market has been segmented on the
basis of type, functionality, and distribution channel. Based on type, the
frozen yogurt market has been segmented into plain and flavored. Based on
functionality, the frozen yogurt market has been segmented into lactose-free,
low-fat, low-calorie, and others. The low-calorie segment is marked to expand
significantly in the global frozen yogurt market owing to the increased
consumer preference for low-calorie food and beverages in the global market. Based
on distribution channel, the frozen yogurt market has been segmented into
store-based and non-store based.
Regional Analysis:
By regions, the global Frozen
Yogurt Market Outlook has been segmented into four major regions
such as Asia Pacific, North America, Europe, and the rest of the world. The
North America region commands for the largest share in the global frozen yogurt
market owing to the presence of large number of players that are serving
innovative flavors of frozen yogurt, high consumer demand and increased
spending on convenience food in this region. Utilization of advanced technology
has boosted the production of frozen yogurt, which in turn is propelling the
growth of frozen yogurt market in the Europe region. The frozen yogurt market
in the Asia Pacific region is growing at a steady rate owing to the increasing
popularity of frozen yogurt among young population in this region.
Key Players:
The major player profiled by MRFR that are operating in the
global frozen yogurt market are Menchie's Frozen Yogurt (the U.S.), Pinkberry
(the U.S.), General Mills, Inc. (the U.S.), Amul (India), Yogurtland
Franchising, Inc. (the U.S.), TCBY (the U.S.), Red Mango, Inc. (the U.S.), 16
Handles (the U.S.), and Danone (France).
Industry Updates:
In October 2018, Menchie's, a frozen yogurt chain company,
has announced the celebration of the grand opening of its franchise in
Northwest Bakersfield, California by giving away free 8-ounce cup of frozen
yogurt.
In October 2018, Kessel has introduced a new frozen yogurt
machine, Reis and Irvy's Froyo Robot, that serves kosher and gluten-free yogurt
and is also a self-cleaning machine.
In November 2018, Menchie's, North America's largest
self-serve frozen yogurt franchise, has announced that it will honor servicemen
and women with 6 ounces of frozen yogurt on Veterans Day.
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