Kombucha Market Outline:
Kombucha
Market is slated to cross USD 8.94 Billion by 2032 registering a CAGR of 19.50%
from 2023-2032.
Growth
Boosters and Impediments:
Kombucha
is known for its ability to foster digestive health, body functioning, and
elevate mood as well as energy levels. The product’s mounting popularity is the
result of its distinct flavor along with fizzy taste that adds to its appeal.
The beverage is also effective in treating arthritis, cancer, and several
degenerative disorders while is also used for body detox, boosting metabolism,
fostering connective tissues, and alleviating headaches. Companies are majorly
invested in product innovations to cater to the growing inclination of
consumers towards functional and healthy beverages.
Another
tactical move made by the players is marketing their products on social media.
These channels help elevate brand awareness among consumers while attractive
packaging and products with different ingredients and flavors like ginger,
lemon, coffee, and berries ensure customer loyalty. Manufacturers are teaming
up with different distribution centers, like supermarkets, and health stores to
augment the presence of kombucha products.
Furthermore,
the flourishing retail industry along with the rising popularity of the
e-commerce sector can also be an attractive opportunity for the manufacturers.
Established firms are inclining towards online shopping channels since these
require lower expenditure compared to the traditional retail outlets.
E-commerce helps organizations easily reach out to a wider customer base,
thereby resulting in extensive business exposure. As a result, the growing
significance of online shopping platforms among consumers will prove to be
quite favorable for the kombucha industry.
Segmental
Review:
Kombucha Market Overview has been studied in detail and to present an extensive
framework, MRFR report lists a few major segments, namely type, packaging and
distribution channel.
The
primary types of kombucha available in the global market are black tea, green
tea, and others. Between these, the highest growth will be exhibited by the
green tea segment in the years to come on account of the several health
benefits associated with this type and the surging health consciousness among
consumers.
Packaging-based
segments are glass, metal, plastic, and others. The highest share in the global
market belongs to the plastic segment, which is touted to continue thriving at
a significant pace during the given period.
Kombucha
is generally sold via store based or non-store-based distribution channels.
Store based distribution channels have secured the lead, as most of the
consumers prefer the one-stop shopping experience associated with these
channels.
Prominent
Companies:
The
global Kombucha Market Major Player are Kombucha Wonder Drink (U.S.), Gt’s
Kombucha (U.S.), Live Soda Kombucha (U.S.), Nesalla Kombucha (U.S.), Kosmic
Kombucha (U.S.), Kevita, Inc. (Canada), Buchi Kombucha (U.S.), Reed’s Inc
(U.S.), Makana Beverages Inc. (U.S.), to list a few.
Regional Status:
Gluten
free alcoholic drinks industry can be geographically considered for APAC or
Asia Pacific, North America, Europe, as well as rest of the world (ROW).
North
America forms the most lucrative market for kombucha, with Canada and the
United States identified as leading countries. Both the countries house a
massive pool of renowned Kombucha manufacturers, as well as popular foodservice
brands like Starbucks that introduce kombucha under their own labels. These
brands are striving to meet with the soaring demand for high quality and
excellence among consumers and are working on creating a niche in the fast-
expanding kombucha industry. Additionally, large-scale investments in designing
advanced blending processes should also enhance the demand for kombucha-based
drinks in the region over the next couple of years.
In
Europe, consumers in France, Germany, Spain, and Italy are growing aware about
healthy products that enhance immunity and ensure well-being, which has led to
booming sale of kombucha in recent years. High economic status plus growth in
health consciousness among people has also resulted in a higher preference for
these types of drinks, as preventative care turns into the latest norm in
Europe.
The
Kombucha Market Size in Asia Pacific has been expanding at a
fast pace, backed by frequent launches of new and exciting flavors by local
companies. With the dramatic increase in diabetes, obesity, and other kinds of
lifestyle diseases, people in the region are opting for kombucha. Rapid
increase in urbanization has paved the way for a higher number of retail
stores, convenience stores and restaurants where kombucha is sold extensively.
Popularity of the e-commerce sector across China, Indonesia, India, and many
more countries has fostered the consumption rate, considering the ease of
distribution in terms of offline as well as online modes.
Recent
News:
April
2021: Two entrepreneurs, Jillian White and Brook Hanson
have acquired NessAlla Kombucha. With this acquisition, they are set to launch
new kombucha brews including Blue Majik and sea salt, Magic Matcha with matcha
tea, Butterfly Effect crafted with butterfly pea flower and jasmine green tea
and more.
Related Reports:
Sugar-Free
Chocolate Market Information by Category (100% Sugar Free, No Added
Sugar), by Main Ingredients (Cocoa beans, Sugar Substitute, Cocoa butter, fat
& oil, Cocoa liquor and others), by Type (Dark, Milk, White), Distribution
Channel (Non-Store Based, Store Based) and by Region - Forecast to 2030
種類別（プロバイオティクスドリンク、スポーツドリンク＆エナジードリンク、フルーツ＆野菜ジュース、紅茶＆コーヒー、乳製品＆非乳製品飲料など）、パッケージ別（ボトル、テトラパック、サシェ、ブリキ缶など）、流通チャネル（店舗ベースおよび非店舗ベース）地域-2027年までの予測
Informations
sur le marché des produits de boulangerie sans gluten- par ingrédients
{(Ingrédients principaux - Riz, maïs, sarrasin, quinoa, autres) (Autres -
Hydrocolloïde, source de protéines, saveur), type de produit (pain, petits
pains et brioches, gâteaux et cheesecakes, muffins et cupcakes, biscuits et
biscuits, beignets, sandwichs et wraps, pâte et amp ; butter et autres), canal
de distribution (en magasin et non en magasin) et région - Prévisions jusqu'en
2030
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