Tea Infuser Market Share to Experience Significant Growth during the Forecast Period 2032
Tea Infuser Market Overview:
Consumers are always looking for new practices which align
with health and sustainability goals. Within such a context, the consumption of
tea has increased dramatically across the globe. Tea infusers are the perfect
product to help consumers enjoy their favourite drink at work, the gym, or on
the go.
Market Research Future (MRFR) has added the global tea
infuser market to its portfolio of reports. As per MRFR's analysis, the global Tea
Infuser Market Share is projected to register a CAGR
of 4.60% and reach a value of USD 1.65 billion by 2032.
Tea infusers, also known as tea strainers, are primarily
used to steep loose tea leaves. Tea can be easily brewed in an infuser by just
adding hot water and allows making multiple servings at once. Tea infusers have
gained immense popularity of late. The market is growing on the back of
increasing consumption of tea worldwide and elevated awareness regarding its
consumption.
Fast-track urban lives require convenience products and tea
infusers have been able to cater to the convenience demand of consumers. Not
only are tea infusers effective but they are also easy to use. Low price range
of infusers along with rising disposable income across the globe is
underpinning the growth of the market.
Traditionally, tea infusers were meant to make only one
serving at a time but now tea infusers have evolved to make more than one
serving. The global tea infuser market is also growing on the back of the
sustainable practice of tea consumption in various regions.
The current trend in the market is to create next-generation
functional products that prioritize health, sustainability, convenience, and
wellness of consumers. The tea infuser market is rife with various product
innovations which is anticipated to drive the growth of the market.
Introduction of various travel-ready and easy-to-use tea infusers have been key
to the growth of the market. In addition, the launch of various organic and
healthy tea products is boosting the growth of the market. Market players have
introduced innovative products such as bottles or teacups that include infuser
and such products have gained widespread acceptance among consumers.
Segmentation:
The tea infuser market has been segmented based on type and
distribution channel.
By type, the tea infuser market has been segmented into tea
infuser baskets, tea ball infusers, travel mugs & tea mugs, infuser
teapots, and others.
By distribution channel, the tea infuser market has been
segmented into store-based and non-store-based. The store-based segment is
further divided into supermarkets & hypermarkets, convenience stores, and
others.
Regional Analysis:
Region-wise, the tea infuser market has been segmented into
North America, Rest-of-the-World (RoW), Europe, and Asia Pacific (APAC).
North America is at the forefront of the global tea infuser
market. Tea infuser is believed to have been originated in North America and
given the region's inclination towards technologically advanced products, the
tea infuser market is expanding in the region. Some of the major market players
are based in the US, which gives the region a leverage over others. The
consumption of tea has increased considerably in the region on account of
increasing awareness regarding the health benefits aligned with it. The US,
Mexico, and Canada are the key country-specific markets within the North
America market.
APAC Tea
Infuser Market Trends is likely to exhibit substantial
growth in the coming years. The consumption of tea is indigenous to the
tradition and culture of countries in the region such as China and India.
Increasing disposable income in the region and increasing demand for
convenience products is driving the growth of the market in the region.
Europe, being an early adopter of tea infusers, the market
for tea infuser is anticipated to demonstrate steady growth in the coming
years. Consumers are Europe are reportedly drinking loose leaf tea and are
mixing their favorite combinations.
Competitive Landscape:
Newell Brands Inc. (US), LoyalTea B.V. (Netherlands), Magic
TeaFit LLC (US), Fred & Friends (US), True Fabrications, Inc. (US),
Shenzhen Milabao Housewares Co. Ltd (China), House Again Inc. (US), Lifetime
Brands, Inc. (US), Bar Brat (US), and Gifbera Inc. (US) are the emninent
players in the global tea infuser market.
Industry Updates:
May 2019 - Smiths Mason Jars, a UK-based company offering a
range of premium quality jars for multiple uses, launched a sensible and
environment friendly loose tea leaf infuser in Asia. The tea infuser has been
designed to keep tea warma nd fresh throughout the day.
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