Turkey Meat Products Market Size, Insights Shared in Detailed Report, Forecasts to 2030
Turkey Meat Products Market Overview:
Meat sourced from turkey is a popular poultry product in
North America. It is a valuable source of protein and a good substitute for
chicken meat.
Market Research Future (MRFR) has studied the trends and
patterns governing the global turkey meat products market over the forecast
period of 2020-2027 in an in-depth study. The Turkey
Meat Products Market Size is poised for steady growth and is
anticipated to reach high growth figures by 2027.
Turkey contains half the saturated fat of boneless chicken
and absorbs the flavors of added spices and marinades well which makes it
popular in various soup and stew recipes. Turkey met is used in the preparation
of various traditional dishes in festivals such as Thanksgiving and Christmas.
Demand for animal protein as well as growing awareness regarding the ill
effects of consumption of pork and beef has further boosted the demand for
turkey meat products.
Turkey meat is low in digestible fat, cholesterol, and is
the leanest among poultry meat. It is almost organically grown and is resistant
to various diseases; they can be bred without the use of many antibiotics which
makes it safe for consumption. Turkey is increasingly becoming popular among
health-conscious people who is boosting the growth of the turkey meat products
market.
Improvement in breeding programs and emphasis on factors
such as feed intake, livability, and reproduction traits have also been
advantageous for the market growth. Advances in the mechanization process of
turkey products along with improvement in storage and packaging are
substantiating the growth of the market.
However, low-fat content in turkey makes it lean meat which
is not compatible with consumers' taste as it is less flavorful and tasty.
Besides, the availability of other meat products remains a challenge to the
growth of the market. The high price of turkey feed also remains a significant
challenge to market growth. The protein levels required in the diet of turkeys
is considerably higher than those in chicken which restricts turkey
breeding.
Competitive Landscape:
Conagra Brands, Inc. (US), Shady Brook Farm (US), Hormel
Foods, LLC (US), Copas Traditional Turkeys (UK), Hannaford Bros. Co., LLC (US),
Land O’ Frost (US), Gardein (Canada), Kraft Foods (US), Cargill, Incorporated
(US), Bernard Matthews (UK), and others are the distinguished players in the
global turkey meat products market.
Segmentation:
The global Turkey
Meat Products Market Overview has been segmented based on product
type, category, and distribution channel.
By product type, the turkey products market has been
segmented into whole, cut, ground, sausage, and others.
By category, the turkey meat products market has been
segmented into frozen, fresh, and others.
By distribution channel, the turkey meat products market has
been segmented into store-based and non-store-based. The store-based segment
has been further segmented into hypermarkets and supermarkets, specialty
stores, and others.
Regional Analysis:
By region, the turkey meat products market has been
segmented into North America, Asia Pacific (APAC), Europe, and the
Rest-of-the-World (RoW).
North America accounts for the lion's share of the global
turkey meat products market. The consumption of turkey is indigenous to the US
and Mexico where turkey dishes form a part of the traditional meals. Moreover,
turkey dishes are popular in festivals of these regions. In addition, the
growing popularity of turkey-based dishes such as Pilgrim sandwiches, hot
brown, and smoked turkey legs are fueling the growth of the market.
The Europe turkey meat products market is expected to score
the highest CAGR over the forecast period. Increasing consumption of turkey
meat products due to increasing awareness regarding the health benefits
associated with it are fostering market growth.
APAC market being one of the world's largest food service
regions in the world holds ample opportunities for the growth of the turkey
meat products market. Changing food consumption patterns due to Western
influence and increasing disposable incomes are likely to favor the growth of
the market.
Industry Updates:
March 2019 - Stop & Shop, a US-based chain of
supermarkets, announced the launch of a range of turkey meats featuring unique
flavor combinations, Inspirations Deli Meats.
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